This lunch and learn will provide a comprehensive examination of U.S. college sport and will discuss the challenges posed by the ongoing procedures in the O’Bannon case and others. Utilising historic and contemporary sources, this presentation will further examine how the National Collegiate Athletic Association (NCAA) and its member universities have utilised institutional propaganda and organisational rebranding strategies in order to respond to legal and ethical challenges. Speaker:
Richard M. Southall is an associate professor in the Department of Sport and Entertainment Management at the University of South Carolina-Columbia. He is also Director of the College Sport Research Institute. A recognised expert on big-time college sport issues, Dr. Southall was a consultant for the plaintiffs in O’Bannon v. NCAA. In July 2014 Dr. Southall was invited to testify before the U.S. Senate Committee on Commerce, Science, & Transportation during a committee hearing on the safety and well-being of college athletes.
11.30 - 13.30 Registration*:
Please register at www.asser.nl/LunchLearn20May/register
*Please review the online Registration Information & Conditions before registration