Asser International Sports Law Blog

Our International Sports Law Diary
The Asser International Sports Law Centre is part of the T.M.C. Asser Instituut

In blood we trust? The Kreuziger Biological Passport Case. By Thalia Diathesopoulou

Over the last twenty years, professional cycling has developed the reputation of one of the “most drug soaked sports in the world”.[1] This should not come as a surprise. The sport’s integrity has plummeted down due to an unprecedented succession of doping scandals. La crème de la crème of professional cyclists has been involved in doping incidents including Tyler Hamilton, Floyd Landis, Alejandro Valverde and Lance Armstrong. The once prestigious Tour de France has been stigmatized as a race of “pharmacological feat, not a physical one”.[2]

In view of these overwhelming shadows, in 2008, the International Cycling Union (UCI), in cooperation with the World Anti-Doping Agency (WADA) took a leap in the fight against doping. It became the first International Sports Federation to implement a radical new anti-doping program known as the Athlete Biological Passport (ABP).[3] More...

A Question of (dis)Proportion: The CAS Award in the Luis Suarez Biting Saga

The summer saga surrounding Luis Suarez’s vampire instincts is long forgotten, even though it might still play a role in his surprisingly muted football debut in FC Barcelona’s magic triangle. However, the full text of the CAS award in the Suarez case has recently be made available on CAS’s website and we want to grasp this opportunity to offer a close reading of its holdings. In this regard, one has to keep in mind that “the object of the appeal is not to request the complete annulment of the sanction imposed on the Player” (par.33). Instead, Suarez and Barcelona were seeking to reduce the sanction imposed by FIFA. In their eyes, the four-month ban handed out by FIFA extending to all football-related activities and to the access to football stadiums was excessive and disproportionate. Accordingly, the case offered a great opportunity for CAS to discuss and analyse the proportionality of disciplinary sanctions based on the FIFA Disciplinary Code (FIFA DC).  More...

The International Sports Law Digest – Issue II – July-December 2014

I. Literature


1. Antitrust/Competition Law and Sport

G Basnier, ‘Sports and competition law: the case of the salary cap in New Zealand rugby union’, (2014) 14 The International Sports Law Journal 3-4, p.155

R Craven, ‘Football and State aid: too important to fail?’ (2014) 14 The International Sports Law Journal 3-4, p.205

R Craven, ‘State Aid and Sports Stadiums: EU Sports Policy or Deference to Professional Football (2014) 35 European Competition Law Review Issue 9, 453


2. Intellectual Property Rights in Sports law / Betting rights/ Spectators’ rights/ Sponsorship Agreements

Books

W T Champion and K DWillis, Intellectual property law in the sports and entertainment industries (Santa Barbara, California; Denver, Colorado; Oxford, England: Praeger 2014)

J-M Marmayou and F Rizzo, Les contrats de sponsoring sportif (Lextenso éditions 2014) 

More...






Time to Cure FIFA’s Chronic Bad Governance Disease

 After Tuesday’s dismissal of Michael Garcia’s complaint against the now infamous Eckert statement synthetizing (misleadingly in his eyes) his Report on the bidding process for the World Cup 2018 and 2022, Garcia finally decided to resign from his position as FIFA Ethics Committee member. On his way out, he noted: “No independent governance committee, investigator, or arbitration panel can change the culture of an organization”. It took Garcia a while to understand this, although others faced similar disappointments before. One needs only to remember the forgotten reform proposals of the Independent Governance Committee led by Prof. Dr. Mark Pieth. More...

The CAS Ad Hoc Division in 2014: Business As Usual? - Part. 2: The Selection Drama

In a first blog last month we discussed the problem of the scope of jurisdiction of the Ad Hoc Division of the Court of Arbitration for Sport. The key issue was whether an athlete could get his case heard in front of the CAS Ad Hoc Division or not. In this second part, we will also focus on whether an athlete can access a forum, but a different kind of forum: the Olympic Games as such. This is a dramatic moment in an athlete’s life, one that will decide the future path of an entire career and most likely a lifetime of opportunities. Thus, it is a decision that should not be taken lightly, nor in disregard of the athletes’ due process rights. In the past, several (non-)selection cases were referred to the Ad Hoc Divisions at the Olympic Games, and this was again the case in 2014, providing us with the opportunity for the present review.

Three out of four cases dealt with by the CAS Ad Hoc Division in Sochi involved an athlete contesting her eviction from the Games. Each case is specific in its factual and legal assessment and deserves an individual review. More...

Should the CAS ‘let Dutee run’? Gender policies in Sport under legal scrutiny. By Thalia Diathesopoulou

The rise of Dutee Chand, India’s 100 and 200-meter champion in the under 18-category, was astonishing. Her achievements were more than promising: after only two years, she broke the 100m and 200m national junior records, competed in the 100m final at the World Youth Athletics Championships in Donetsk and collected two gold medals in the Asian Junior Championships in Chinese Taipei. But, in July 2014, this steady rise was abruptly halted. Following a request from the Athletics Federation of India (AFI), the Sports Authority of India (SAI) conducted blood tests on the Indian sprinters. Dutee was detected with female hyperandrogenism, i.e a condition where the female body produces high levels of testosterone. As a result, a few days before the Commonwealth Games in Glasgow, the AFI declared Dutee ineligible to compete under the IAAF Regulations and prevented her from competing in future national and international events in the female category. Pursuant to the IAAF ‘Hyperandrogenism Policy’, the AFI would allow Dutee to return to competition only if she lowers her testosterone level beneath the male range by means of medical or surgical treatment.[1] On 25 September 2014, Dutee filed an appeal before the CAS, seeking to overturn the AFI’s decision and declare IAAF and IOC’s hyperandrogenism regulations null and void. She is defending her right to compete the way she actually is: a woman with high levels of testosterone. Interestingly enough, albeit a respondent, AFI supports her case.

IAAF and IOC rules set limits to female hyperandrogenism, which is deemed an unfair advantage that erodes female sports integrity. While these rules have been contested with regard to their scientific and ethical aspects, this is the first time that they will be debated in court. This appeal could have far-reaching ramifications for the sports world. It does not only seek to pave the way for a better ‘deal’ for female athletes with hyperandrogenism, who are coerced into hormonal treatment and even surgeries to ‘normalise’ themselves as women[2], but it rather brings the CAS, for the first time, before the thorny question:

How to strike a right balance between the core principle of ‘fair play’ and norms of non-discrimination, in cases where a determination of who qualifies as a ‘woman’ for the purposes of sport has to be made? More...

The O’Bannon Case: The end of the US college sport’s amateurism model? By Zygimantas Juska

On 8 August, U.S. District Judge Claudia Wilken ruled in favour of former UCLA basketball player O'Bannon and 19 others, declaring that NCAA's longstanding refusal to compensate athletes for the use of their name, image and likenesses (NILs) violates US antitrust laws. In particular, the long-held amateurism justification promoted by the NCAA was deemed unconvincing.

On 14 November, the NCAA has appealed the judgment, claiming that federal judge erred in law by not applying a 1984 Supreme Court ruling. One week later, the NCAA received support from leading antitrust professors who are challenging the Judge Wilken’s reasoning in an amicus curiae. They are concerned that the judgment may jeopardize the proper regulation of college athletics. The professors argued that if Wilken’s judgment is upheld, it

would substantially expand the power of the federal courts to alter organizational rules that serve important social and academic interests…This approach expands the ‘less restrictive alternative prong’ of the antitrust rule of reason well beyond any appropriate boundaries and would install the judiciary as a regulatory agency for collegiate athletics”.   

More...

Image Rights in Professional Basketball (Part II): Lessons from the American College Athletes cases. By Thalia Diathesopoulou

In the wake of the French Labour Union of Basketball (Syndicat National du Basket, SNB) image rights dispute with Euroleague and EA Games, we threw the “jump ball” to start a series on players’ image rights in international professional basketball. In our first blogpost, we discussed why image rights contracts in professional basketball became a fertile ground for disputes when it comes to the enforcement of these contracts by the Basketball Arbitral Tribunal (BAT). Indeed, we pointed out that clubs might take advantage of the BAT’s inconsistent jurisprudence to escape obligations deriving from image rights contracts.

In this second limb, we will open a second field of legal battles “around the rim”: the unauthorized use of players’ image rights by third parties. We will use as a point of reference the US College Athletes image rights cases before US Courts and we will thereby examine the legal nature of image rights and the precise circumstances in which such rights may be infringed. Then, coming back to where we started, we will discuss the French case through the lens of US case law on players’ image rights. 


Source: http://philadelphia.cbslocal.com/2013/09/27/ea-sports-settles-college-likeness-case/ More...


The Olympic Agenda 2020: The devil is in the implementation!

The 40 recommendations of the Olympic Agenda 2020 are out! First thought: one should not underplay the 40 recommendations, they constitute (on paper at least) a potential leap forward for the IOC. The media will focus on the hot stuff: the Olympic channel, the pluri-localisation of the Games, or their dynamic format. More importantly, and to some extent surprisingly to us, however, the IOC has also fully embraced sustainability and good governance. Nonetheless, the long-term legacy of the Olympic Agenda 2020 will hinge on the IOC’s determination to be true to these fundamental commitments. Indeed, the devil is always in the implementation, and the laudable intents of some recommendations will depend on future political choices by Olympic bureaucrats. 

For those interested in human rights and democracy at (and around) the Olympics, two aspects are crucial: the IOC’s confession that the autonomy of sport is intimately linked to the quality of its governance standards and the central role the concept of sustainability is to play in the bidding process and the host city contract.  More...

UEFA’s tax-free Euro 2016 in France: State aid or no State aid?

Last week, the French newspaper Les Echos broke the story that UEFA (or better said its subsidiary) will be exempted from paying taxes in France on revenues derived from Euro 2016. At a time when International Sporting Federations, most notably FIFA, are facing heavy criticisms for their bidding procedures and the special treatment enjoyed by their officials, this tax exemption was not likely to go unnoticed. The French minister for sport, confronted with an angry public opinion, responded by stating that tax exemptions are common practice regarding international sporting events. The former French government agreed to this exemption. In fact, he stressed that without it “France would never have hosted the competition and the Euro 2016 would have gone elsewhere”. More...

Asser International Sports Law Blog | Image Rights in Professional Basketball (Part I): The ‘in-n-out rimshot’ of the Basketball Arbitral Tribunal to enforce players’ image rights contracts. By Thalia Diathesopoulou

Asser International Sports Law Blog

Our International Sports Law Diary
The Asser International Sports Law Centre is part of the T.M.C. Asser Instituut

Image Rights in Professional Basketball (Part I): The ‘in-n-out rimshot’ of the Basketball Arbitral Tribunal to enforce players’ image rights contracts. By Thalia Diathesopoulou

A warning addressed to fans of French teams featuring in the recently launched video game NBA 2K15: Hurry up! The last jump ball for Strasbourg and Nanterre in NBA 2K 15 may occur earlier than expected. The French Labour Union of Basketball (Syndicat National du Basket, SNB) is dissatisfied that Euroleague and 2K Games did not ask (nor paid) for its permission before including the two teams of Pro A in the NBA 2K15 edition. What is at issue? French basketball players’ image rights have been transferred to SNB, which intends to start proceedings before the US Courts against 2K Games requesting 120.000 euros for unauthorized use of the players’ image rights. SNB is clear: it is not about the money, but rather to defend the players’ rights.[1] Strasbourg and Nanterre risk to “warm up” the virtual bench if this litigation goes ahead. 

Source: http://forums.nba-live.com/viewtopic.php?f=149&t=88661&start=250 

The clash between SNB and 2K Games, albeit unprecedented at the European level, should not come as a surprise. The commercialization of athletes’ image rights has become a sine qua non component of sports marketing.[2] The transfer of professional players’ image rights to their clubs or third parties is for some of them more lucrative than their salaries. In the framework of international basketball, this has led to the proliferation of image rights contracts, signed by the players in addition to their employment contracts. While the legal nature of image rights and their unauthorized use by third parties has been recently extensively debated- in the wake of US College Athletes image rights cases before US Courts which will be discussed in the second part of this blog series[3]-, image rights contracts and their enforcement by basketball players before the Basketball Arbitral Tribunal (BAT)[4] are still very much uncharted territories.

This blogpost will look at the basketball players’ image rights contracts in a three-pronged approach. First, we will explain how image rights contracts in international basketball serve as tax loopholes by the clubs, which increasingly force players to sign them (I). Thereafter, based on BAT’s case law, we will attempt to build a legal roadmap with regard to the enforcement of image rights contracts by players. In this light, we will examine the relationship between the main contract and the image rights contract as well as the role of the different dispute settlement clauses included in the different contracts when assessing BAT’s jurisdiction (II). Finally, we will analyse the position of the BAT in enforcing image rights contracts and the significant impact of its awards in the basketball world, taking into account the unique features of basketball arbitration (III). 


I. Image rights contracts in international basketball: Cherchez l’argent!

The use of image rights contracts leads to two possible scenarios. In the first one, which is the most common, a player signs an employment contract with a club indicating the player’s remuneration net of all taxes. This initial contract is usually characterized as the “main agreement”[5] or “master agreement”[6]. Thereafter, the club approaches the player with two additional contracts: the league contract which provides for a remarkably lower monthly salary than the main contract; and an image rights contracts, where the player assigns his rights to a third party, an image rights company. The league contract reporting a much lower wage than the wage actually offered to the player is sent to the league and is used for tax purposes. In parallel, the club signs an image rights contract with the image rights company to which the player has previously assigned his intellectual property rights. According to this contract, the company owns the player’s image rights. This means that the player assigns to the club the use of these rights for commercial and promotional purposes. As a result of this assignment, the club undertakes the obligation to pay a specific amount of money per month to the company. Once the club pays the image rights company, the image rights company transfers this amount to the player.

In order to understand this quite complex scheme, let’s use a concrete example. A player signs with the club a main contract indicating a remuneration of EUR 300.000. Thereafter, the player signs the league contract indicating a remuneration of EUR 30.000 by the club, while the club signs a contract with an image rights company and undertakes to pay a total amount of EUR 270.000. Finally, the player receives the amount of EUR 270.000 by the image rights company. Thus, it is clear that a combination of the league and the image rights contracts amounts to sum foreseen in the main contract (30.000+270.000=300.000). While this fictitious transfer of money through a third party does not seem to have a practical effect on the player’s remuneration, the split of the main contract into two separate agreements helps the club to tailor its tax obligations. In fact, the club would in principle have had to pay taxes on the full amount of EUR 300.000. Nonetheless, by breaking up the payment into different amounts, the club pays taxes and social contributions for the individual income of EUR 30.000 only. True, the club is also obliged to pay the taxes due on the EUR 270.000 transferred to the image rights company. However, taking into account that the tax rate over intellectual property rights is typically much lower than that concerning individual income, the club gains significant tax benefits.[7]

In the second potential scenario, in parallel to the main contract, the player signs a side agreement with the club, which explicitly splits the net compensation into an amount derived from the league contract and an amount derived from the image contract. Subsequently the player enters into an exclusive license agreement with an image rights company to which he assigns the use of his image rights receiving as compensation the amount stipulated in the side agreement. At the same time, the club enters into a sublicense agreement with the image rights company in order to use the player’s image rights, by paying the company the same amount of money that the company then pays to the player under the license agreement.

In short, this scheme is a fiction invented by the clubs in order to get significant tax advantages. While this is done pro forma, without any intent of changing the player’s rights and obligations under the main contract[8], this tax evasion scheme can lead to the club evading also its contractual duties when a club fails to pay the player. In this case, with respect to any outstanding remuneration, can the player enforce the image rights contract against the club in BAT proceedings? 


II. How the BAT establishes its jurisdiction on image rights contracts disputes

An overview of the BAT case law shows that players bring a dispute against their club for outstanding payments on the grounds of a broadly drafted arbitration clause in the main contract, which provides for BAT’s jurisdiction over any dispute arising out of, or in connection with the main contract. However, as is already discussed, a player’s remuneration is often based on a matrix of several contracts – the main contract, the league contract, the image rights contract and/or the license agreement-, which may contain a dispute resolution clause of their own that does not refer to the BAT. Therefore, when a dispute for outstanding payments is brought before the BAT, the arbitrator first has to determine whether the claim made by the player falls within the scope of the BAT arbitration clause included in the main contract. Thus, the arbitrator must consequently determine the relation between the main contract and the other contracts, including the image rights contracts.

The difficulty emerges from the fact that the contracts do not define how they should inter-relate. As a result, the BAT has to interpret the contracts and decide whether the subsequent contracts actually supersede the main contract and the applicable BAT arbitration clause or whether they only supplement the main contract. Namely, the clubs, relying on the fact that the image rights contract is signed after the main contract and referring to the legal principle lex posterior derogate legi priori[9], claim that the dispute settlement provision contained in those contracts override the BAT arbitration clause included in the main contract.[10]

In order to decide on its jurisdiction and the underlying relation between the several contracts, the BAT has consistently used a double test based on the common intention of the parties and the wording of the BAT arbitration clause contained in the main contract. At first, the BAT examines whether the main contract includes all the essential elements with regard to the player’s rights remuneration. Then, it elaborates whether these terms reflect the parties’ common intent under the main agreement to guarantee the payment of the full salary to the player, irrespective of any modalities that would be agreed upon in subsequent contracts as to the mode and schedule of payments.[11] If the main contract is seen as containing the common agreement of the parties on the full amount of remuneration, any further agreement referring to the way this payment is organized has only a supplementary function. The second criterion is based on the interpretation of the BAT arbitration clause. The main contract usually contains a broad BAT arbitration provision that covers any dispute arising from the main contract. Once established that the common intent of the parties is to guarantee the salary stipulated in the main contract, the broad terms of the arbitration clause necessarily encompass any dispute relating to the non- payment of any part of the player’s total salary. Once these criteria are fulfilled, the BAT asserts that the outstanding payments deriving from the image rights contracts fall within the scope of the BAT arbitration clause.

Furthermore, in some cases, the BAT has introduced other criteria, such as the necessity to establish a link between the contracts. In the 0115/10 case, the BAT established a close link between the main contract and the image rights contract, in a way that the image rights contract could not exist but for the original contract.[12] Interestingly enough, this rather broad interpretation has been inspired by the liberal case law of the Swiss Federal Tribunal, which requires that the interconnection between different contracts be taken into account when examining the substantive validity of an arbitration agreement.[13]

It is remarkable that until now, when examining the jurisdictional basis, the BAT has consistently adopted a rather liberal approach by piercing the fictitious veil between the club, the player and the third party when using overlapping contractual constructions. However, on the merits, the BAT’s approach is not totally consistent. 


III. Enforcing image rights contracts: the BAT’s enigmatic approach

In a series of awards, the BAT has found the clubs liable for the breach of the image rights contract and the subsequent outstanding payment of the player.

Applying the legal roadmap established above, the BAT has addressed the supplementary role of the subsequent contracts in organizing the payment schedule of the full remuneration of the player provided in the main contract. Indeed, from a contractual point of view, the terms of the main contract are deemed sufficient to entitle the player to claim the entire amount owed to him on the basis of that contract alone.[14] In this sense, the fact that image rights payments have been made via a third party does not free the club from its duty to guarantee the full remuneration of the player.[15] To reinforce this argument, the BAT has even asserted that the only case in which the club would not be found liable for breach of image rights contract would be the case where the image rights contract explicitly provided a waiver of the player’s claims against the club relating to image rights.[16]

However, this - until recently- consistent approach has been overturned in the latest BAT award concerning the enforcement of image rights contracts.[17] In that case, the image contract was signed between a company to which the claimant assigned the rights to his promotion and a company managing the image and endorsement rights of the club. Although having confirmed the supplementary role of the image rights contract with regard to the employment contract at hand, the arbitrator chose to deviate from the entrenched interpretation in BAT jurisprudence of the intent of the parties. Namely, the arbitrator interpreted the parties’ behaviour as intending to discharge the club of its obligation to guarantee the full amount of the player’s salary under the main contract.

While, in this particular case, the company to which the player assigned his image rights could have been found liable for not transferring the missing amounts to the player, the BAT’s approach is questionable in that it undermined the club’s liability under the main contract. At this point, it should be highlighted that BAT decides all cases ex aequo et bono.[18] In this light, it is the opinion of the author of this blogpost that it would be contrary to general considerations of justice and fairness to consider that the club could take advantage of a tax-optimising structure to no longer guarantee principal amounts contractually due to the player. In other words, it would be unfair to consider that the player has implicitly renounced the guarantees offered to him by the club under the main contract. 


Conclusive Remarks

The system of image rights contracts in international basketball is fragile. Based on the lack of legal certainty in BAT jurisprudence, this blogpost has evidenced the risk that clubs use the BAT to escape their obligations deriving from the image rights contracts. Taking into account that BAT awards are directly enforceable under the New York Convention on the Recognition and Enforcement of Foreign Arbitral Awards, subject only to an appeal on the limited grounds provided in Article 190 Swiss Private International Law Act (PILA)[19], a denial of the BAT to enforce image rights contracts against the clubs leaves the players deprived of any real legal avenue to vindicate their rights. In this sense, a consistent approach of the BAT with regard to the intimate relation existing between the image rights contract and the main employment contract would not only be desirable, but would also be in line with the ex aequo et bono principle.


[1] Johan Passave-Ducteil, the president of SNB remarks in l’Equipe:"Ce n’est pas une histoire d’argent, on défend le droit des joueurs"

[2] D-R Martens, ‘An innovative System for Resolving Disputes in Sport (only in Sport?)’ (2011) 1-2 International Sports Law Journal 54, 60.

[3] Edward O’ Bannon et al v National Collegiate Athletics Association, Electronic Arts Inc and Collegiate Licensing Company ( US District Court, 08.08.2014) and NCAA Student-Athlete Name and Likeness Licensing Litigation, 724 F. 3d 1268 (9th Cir. 2013).

[4] The tribunal was established by FIBA in 2006 under the name “FIBA Arbitral Tribunal (FAT)”. In accordance with the 2010 FIBA General Statutes, the tribunal was renamed into “Basketball Arbitral Tribunal (BAT)”.

[5] Vladimir Golubovic v Basketball Club Union Olimpija Ljubljaba, BAT 0174/11, para 6.

[6] Pawel Kikoeski v KK Union Olimpija Ljubljana, BAT 0155/11, para 23.

[7] In the case where the image rights company is seated in a tax haven state, the tax benefits are almost double for the club.

[8] BAT 0155/11(n 6), para 51.  See also, 0174/11(n 5) para 10: “The Club suggested the image contract because it served tax driven purposes only. That was the only purpose for such a contract, and it was irrelevant for the player, because his remuneration were settled in net amount (tax free)”.

[9] i.e a subsequent law imparts the abolition of a previous one

[10] Richard Hendrix v Club Baloncesto Granada, FAT 0115/10, para 36.

[11] FAT 0115/10(n 10), para 44, Dalibor Bagaric v Fortitudo Pallacanestro SrL FAT 0105/10 para 49, Lazaros Papadopoulos v Fortitudo Palacanestro Societa’ Sportica Dilettantistica a R.L. FAT 0071/09 para 61, Darryl Eugene Strawberry and Bill Duffy International Inc v Fortitudo Palacanestro Societa’ Sportica Dilettantistica a R.L. FAT 0067/09, para 66.

[12] FAT 0115/10 (n 10), para 41.

[13] Ibid, para 43 where the arbitrator makes an extensive reference to Swiss Federal Tribunal case law: Decision of the Swiss Federal Tribunal of 16 October 2003, reported in ATF 129 III 727, 735 using the

word “liberal” with reference to ATF 121 III 38, 45 and the decisions 4P.126/2001 of 18 December 2001

reported in ASA Bulletin 2002, p. 482; 4C.40/2003 of 19 May 2003 at 4, reported in ASA Bulletin 2004, p.

344; see also decision 4P.230/2000 of 7 February 2001 reported in ASA Bulletin 2001, p. 523.

[14] FAT 0067/09 (n 11), para 83.

[15] FAT 0071/09 (n 11), para 76.

[16] FAT 0115/10 (n 10), para 64.

[17] Steven Smith v Virtus Palacanestro Bologna S.p.A, BAT 0413/13

[18] BAT Arbitration Rules, Article 15.1: "Unless the parties have agreed otherwise the Arbitrator shall decide the dispute ex aequo et bono, applying general considerations of justice and fairness without reference to any particular national or international law ".

[19] In fact, according to Article 190 (2) PILA, only serious procedural defects or rulings on substance that are contrary to international public policy may constitute grounds to set aside an award. See A Rigozzi, ‘Challenging Awards of the Court of Arbitration for Sport’ (2010)1 Journal of International Dispute Settlement 217, 217-254.

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